Full Page
- Inches:
- 8 1/4 x 10 3/4*
- Decimal:
- 8.25 x 10.75*
- Millimeter:
- 209.55 x 273.05
Magazine Ad Specifications
Benjamin Media Magazine Specification Guidelines
The following print specifications apply to the following brands: Compact Equipment, Solar Builder, Trenchless Technology, Tunnel Business Magazine, Utility Contractor Magazine, and Water Finance & Management.
- Bleed – 1/8″ (3.175mm) on each side
- Printing that goes beyond the edge of the sheet and will be trimmed off. It ensures that your ad will seamlessly blend to the edge of the page with no white margin.
- Page Edge (Trim)
- 8″ x 10 1/2″ (203.20 mm x 266.70 mm)
- Safety – 1/4″ in from trim
- This is the area that is far enough away from the edge of the page that no important logo or text will be cut off during the printing process. You should make sure all important elements in your ad are within this zone. Allow a safety of 3/8″ for borders.
Ad Sizes
2/3 Page
- Inches:
- 4 1/2 x 9 3/4
- Decimal:
- 4.5 x 9.75
- Millimeter:
- 114.30 x 247.65
1/2 Page Vertical
- Inches:
- 3 3/8 x 9 3/4
- Decimal:
- 3.375 x 9.75
- Millimeter:
- 85.73 x 247.65
1/2 Page Island
- Inches:
- 4 1/2 x 7 1/2
- Decimal:
- 4.5 x 7.5
- Millimeter:
- 114.30 x 190.50
1/2 Page Horizontal
- Inches:
- 7 x 4 7/8
- Decimal:
- 7 x 4.875
- Millimeter:
- 177.80 x 123.83
1/3 Page Vertical
- Inches:
- 2 3/16 x 9 3/4
- Decimal:
- 2.1875 x 9.75
- Millimeter:
- 55.56 x 247.65
1/3 Page Square
- Inches:
- 4 1/2 x 4 7/8
- Decimal:
- 4.5 x 4.875
- Millimeter:
- 114.30 x 123.83
1/4 Page Square
- Inches:
- 3 3/8 x 4 7/8
- Decimal:
- 3.375 x 4.875
- Millimeter:
- 85.73 x 123.8
1/4 Page Horizontal
- Inches:
- 7 x 2 3/8
- Decimal:
- 7 x 2.375
- Millimeter:
- 177.80 x 60.33
Business Card
- Inches:
- 3 1/2 x 2
- Decimal:
- 3.5 x 2
- Millimeter:
- 88.9 x 50.8
Materials & Policies
Advertising Materials
Ads are produced using computer-to-plate technology.
Digital Files Accepted
File Formats: All files should be PDF or TIF. Final effective resolution for all images and PDFs should be 300 dpi. Files should meet the size specifications listed. Fonts should be outlined when possible.
Color Space: CMYK, or grayscale; no spot colors, no RGB. Ads not conforming to color specifications will be converted to CMYK. Benjamin Media Inc. is not responsible for color shifts due to conversions from RGB to CMYK. Hard-copy proofs are recommended but not required with all submitted materials. We accept no responsibility for color, content or quality if a color proof is not provided. Benjamin Media Inc. reserves the right to resize, re-crop or otherwise alter ads that are supplied incorrectly.
There is a minimum additional charge for Ad Creation/Modification of $75/hour.
Inserts
Please call for pricing.
Special Positions
Guaranteed only with a 10% extra charge added to space rate.
Short Rates
Advertisers will be short-rated if within a 12-month period from the date of the first insertion, they do not use the amount of space that their billing was based.
Agency Commissions
15% of gross billing is allowed to recognized agencies on space, color, special positions and inserts.
Disclaimer: Advertisers and ad agencies assume liability for all content (including text, representations and illustrations of advertisements printed) and also assume responsibility for any claims arising there from made against the publisher. Publisher reserves the right to reject any advertising that he/she feels is not in keeping with the publication’s standards. Publisher cannot guarantee bonus distribution.